Brand identity for a local farm's new product, and updates on the farmer field apparel.
The client wanted a rustic and homemade feel, keeping with their original font for their name, but with new logo iterations for the seed garlic and illustrations of their favorite produce.
The client wanted a rustic and homemade feel, keeping with their original font for their name, but with new logo iterations for the seed garlic and illustrations of their favorite produce.
Logo ideas and draft versions:
Stickers, packing tape, and signage:
In addition, the farm needed new 'uniforms' for the farmers working the fields, and for the staff at the farm stand. We created an organic cotton t-shirt design, with pops of color within the illustration against the soft, muted colors of the organic shirts.
Iterations of logo and illustrations:
Tote bag design with the farm's favorite tool:
